It co-stars her husband and daughters Riley, 7, and Ryan, 4. Titled “The Devil Wear Sweatpants,” the video humorously recognizes the Curry family’s shelter-in-place reality by apparently being shot at the family’s Bay Area home. The post was accompanied by an amusing video that was inspired by the iconic entrance of Miranda Priestly in “The Devil Wears Prada.” In an Instagram post earlier this month, Curry explained that the name “Sweet July” honors her favorite month - when she married Curry and when all three of her children were born. In the first issue, the magazine’s “Connected” column features a conversation between Ayesha and Stephen Curry, about the importance of saying “I love you.” “Sweet July provides an unmatched opportunity for her to communicate in a closer, more intimate way with her 9 million passionate fans and followers on social media.”Ĭurry has indeed created a winning formula for herself as a glamorous but relatable entrepreneur mom and as one half of one of America’s most beloved sports couple, with her husband, Golden State Warriors star Stephen Curry.Īs Olson said, each issue is expected to feature food, family, parenting, beauty and lifestyle tips, overseen by Curry. “The magazine covers Ayesha’s authentic lifestyle approach and focuses on food, family, and home – values that are resonant right now,” he continued. In a statement to this news organization, Doug Olson, president of Meredith Magazines, said that when his company announced its partnership with Curry in January they had no idea “we would be launching Sweet July in the midst of a global pandemic.” “It seems as though Meredith believes they’ve identified a winning formula,” Dool said. A celebrity-branded quarterly publication, with thicker paper and a cover price of $9.99 - higher than most weekly or monthly magazines - could find an audience.
But that doesn’t mean the COVID-19 will necessarily doom Curry’s latest project.
#Playwatch magazine covers tv
Aware of the timing, the ebulliant TV host, cookbook author, restaurateur, social media star and newly minted magazine mogul tried to put a positive spin on the news.įolio senior editor Greg Dool said it had been “a risky proposition” to launch a magazine before the pandemic. Ad revenue at the company, the nation’s largest magazine publisher, has been been hard hit by the pandemic, Folio and other outlets reported.īut that’s the case for all media companies, including Conde Nast, the publisher of Vogue, Vanity Fair and The New Yorker, with famed artistic director Anna Wintour among the executives taking a significant pay cut, the New York Times reported.Ĭurry admitted she was both “nervous and excited” about the launch in a statement to People. announced widespread employee pay cuts at its well-known national titles, which include People, Better Homes and Gardens, Food and Wine, Shape, and Real Simple. The day before, the magazine’s publisher Meredith Corp. But some might wonder about the timing for launching a new publication as the coronavirus pandemic ravages the media world. Ayesha Curry announced Tuesday that Sweet July, her glossy new quarterly lifestyle magazine, goes on sale this week.
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